The importance of brand liking and brand trust in consumer decision makingHaefner, James E. (Avtor) Deli-Gray, Zsuzsa (Avtor) Rosenbloom, Al (Avtor) blagovne znamkezaupanjenaklonjenostmarketingMadžardskaBolgarija20112013-10-15 12:05:51Delo ni kategorizirano1356ISSN: 1581-6311UDK: 339.138:658.626COBISS.SI-ID: 4090327sl