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42. How public relations impact on a company's effectivenessDamjana Jerman, Goran Vukovič, Bruno Završnik, 2008, original scientific article Keywords: public relations, public relations function, company's effectiveness, strategy, public relations agency, odnosi z javnostmi, funkcije odnosov z javnostmi, učinkovitost podjetja, strategije, agencije za odnose z javnostmi Published in RUP: 10.07.2015; Views: 3269; Downloads: 80 Link to full text |
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