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5. Analiza odziva na oglaševalsko akcijo v morskem parku Laguna Bernardin : diplomska nalogaTamara Šimec Belina, 2005, undergraduate thesis Keywords: turizem, destinacije, marketing, trženje, oglaševanje, turisti, odzivi, motivacija, motivi, Hoteli Bernardin, ankete, analize, diplomske naloge Published in RUP: 23.06.2022; Views: 771; Downloads: 15 Full text (496,00 KB) |
6. Sistem plačevanja in nagrajevanja kot motivator v turističnem sektorju : diplomska nalogaRomana Grobelnik, 2005, undergraduate thesis Keywords: turizem, podjetja, turistična podjetja, plače, nagrade, nagrajevanje, motivacija, motiviranje, delovna uspešnost, raziskave, ankete, diplomske naloge Published in RUP: 21.06.2022; Views: 878; Downloads: 13 Full text (951,69 KB) |
7. Psihološki vplivi krize na obnašanje in nakupne odločitve turistov : diplomska nalogaAna Banić, 2004, undergraduate thesis Keywords: turizem, krize, tveganja, turisti, vedenje, psihološki vplivi, raziskave, ankete, analize, diplomske naloge Published in RUP: 21.06.2022; Views: 764; Downloads: 16 Full text (1020,17 KB) |
8. Language management strategies in Austrian and Slovenian SMESIgor Rižnar, Robert Rybnicek, 2017, original scientific article Keywords: employees, foreign language skills, small business, Austria, Slovenia, language management strategy, ELAN study Published in RUP: 22.12.2021; Views: 1035; Downloads: 49 Full text (127,00 KB) |
9. Business model innovation in tourism : how to survive in highly competitive environmentsRobert Ambrož, Doris Gomezelj Omerzel, 2017, original scientific article Abstract: The objective of this research is to clarify the role and the importance of the business model in tourism and to demonstrate the necessity of changing the business model to maintain competitiveness. By employing the Osterwalder nine-block business model Canvas framework, an interview with the manager of Slovenian tourist agency was conducted. Without the innovation of individual segments of the business model or, more often the majority of its dimensions, the firm would not have survived. In our case, the necessity of innovating the business model was confirmed by the statement of the agency%s manager: %In any case, without changes, we would no longer exist on the market; without future changes, we will no longer exist on the market either.% This article presents a single case study; therefore, the results may have limited generalisability. Everyday changes in competitive markets should be met by the innovation of business models. Tourism firms must be able to articulate and innovate their business model if they want to survive in a rapidly evolving competitive global market. Although studies on business modelling are common in the tourism sector, little about them has been documented regarding the tourism sector in Slovenia. Hence, this study, which focuses on a Slovenian tourist agency, aims to fill this knowledge gap. Our case is particularly interesting, because we have demonstrated the interdependence of segments and their modification, we have shown that the business model is already present in the tourist agency, and we articulated it Keywords: tourism, business model, Canvas business model, innovation Published in RUP: 20.11.2021; Views: 864; Downloads: 75 Full text (138,47 KB) |
10. The recognition problem of graph search trees read moreJesse Beisegel, Carolin Denkert, Ekkehard Köhler, Matjaž Krnc, Nevena Pivač, Robert Scheffler, Martin Strehler, 2021, original scientific article Keywords: search tree recognition, LBFS, LDFS, MNS, MCS, chordal graphs Published in RUP: 18.10.2021; Views: 1106; Downloads: 24 Link to full text |