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The tourism industry competitiveness and innovativeness indices : a comparative study
Doris Gomezelj Omerzel, 2015, original scientific article

Abstract: The aim of this paper is to compare five tourism destinations: Slovenia and its four neighbouring countries (Italy, Austria, Hungary and Croatia). The travel and tourism industry is growing throughout the world and is a vital component of many countries% economies. However, each country%s government tourism strategies and organisations of its tourism industry are distinct. This paper presents some statistics for these destinations and analyses the role of tourism in the countries% economy. It also presents the preliminary results of broader research in the area of innovativeness in tourism. Contrasts and similarities at the national level are highlighted.
Keywords: tourism, competitiveness, innovativeness, comparative study
Published in RUP: 08.08.2016; Views: 3817; Downloads: 72
URL Link to full text

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Organisational culture dimensions as antecedents of innovation and performance in the tourism industry
Doris Gomezelj Omerzel, 2015, original scientific article

Abstract: Organisational culture is an important dimension in the field of strategic management. This study begins by presenting different constructs and measures of organisational culture. The primary goal of this paper is to investigate the relations between organisational culture, innovation and performance in tourism firms. Recent studies reveal the importance of organisational culture and its influence on innovation and thus on business performance. In this context, the aim of this study is to identify the effects of organisational culture on business performance. To reach this aim, a questionnaire survey is administered in the tourism firms in Slovenia, a small Mediterranean country. The data were collected from 64 tourism firms and analysed using SPSS 19 and EQS 6, afterwards the hypotheses were tested employing multivariate data analyses techniques. The results suggest that power distance is negatively related, while individualism, uncertainty avoidance and empowerment are positively related to innovativeness. Findings also suggest that innovativeness has a significantly positive affect on firm performance. In terms of managerial implications, this study clarifies the role of organisational culture dimensions for the innovativeness and for firm performance. There is no doubt that managers should focus on the development of organisational culture to promote firm innovativeness and consecutively improve firm performance.
Keywords: tourism, organisational culture, innovativeness, business performance, structural modelling
Published in RUP: 08.08.2016; Views: 2570; Downloads: 185
URL Link to full text

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