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61.
Analiza turistične ponudbe Gorenjske
Dragica Štirn, 2011, undergraduate thesis

Keywords: turizem, tudristične destinacije, kulturna dediščina, valorizacija, sonaravni razvoj, turistična ponudba, konkurenčnost, vrednote, okolje
Published in RUP: 15.10.2013; Views: 3006; Downloads: 192
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62.
Vpliv oglaševanja na trženje storitev mobilnega operaterja
Tina Železnik, 2013, undergraduate thesis

Keywords: oglaševanje, trženjsko komuniciranje, blagovne znamke, konkurenčnost, nakupovanje, odločanje
Published in RUP: 15.10.2013; Views: 3156; Downloads: 123
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Razvoj novega izdelka - današnja stalnica
Andrej Gradišek, 2007, undergraduate thesis

Keywords: papir, razvoj, konkurenčnost, varstvo okolja, ekologija, novi izdelki, trženjski pristop, diplomska dela
Published in RUP: 15.10.2013; Views: 3025; Downloads: 102
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Destination competitivenes
Tanja Armenski, Doris Gomezelj Omerzel, Branislav S. Djurdjev, Lukrecija Đeri, Aleksandra S. Dragin, 2011, original scientific article

Abstract: The degree to which a country can benefit from its tourism industry depends largely on this competitive position on the international tourist market. Therefore, it is very important for one destination to realise its real competitive position on the tourism market as well as to address its weaknesses comparing them to its major competitors. There are different models for measuring the competitiveness. Among all, we follow the framework of authors Dwyer, Livaic and Mellor (2003), so called Integrated model of destination competitiveness. The aim of this paper is to present the model of destination competitiveness and results of the survey, based on indicators associated with the model. The results showed that Serbia is more competitive in its natural, cultural and created resources than in destination management while, according to the Integrated model, Serbia is less competitive in demand conditions, which refer to the image and awareness of the destination itself.
Keywords: turizem, destinacije, konkurenčnost, kazalniki, Srbija
Published in RUP: 15.10.2013; Views: 2857; Downloads: 147
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68.
Mnenja o konkurenčni dobavi in učinkoviti rabi energije
Drago Papler, Štefan Bojnec, 2010, original scientific article

Abstract: Prispevek prikazuje rezultate ankete o ozaveščenosti uporabnikov o konkurenčni dobavi in učinkoviti rabi energije. V raziskavo so bile vključene ciljne skupine družboslovja, naravoslovja, elektroenergetike in energetskega managementa. Kot metode analize so bile uporabljene opisne statistike, primerjava povprečnih vrednosti za dva neodvisna vzorca, korelacijska, regresijska in multivariantna faktorska analiza. Rezultati analize izkazujejo podobnosti in razlike v mnenjih med poklicnimi in uporabniškimi skupinami, podrobno pa je analizirana skupina družboslovja. Pri konkurenčnosti in učinkoviti rabi energije so bili ugotovljeni dejavniki pod skupnim imenovalcem trajnostni razvoj v učinkovito rabo energije, cenovna konkurenčnost oskrbe z energijo in energetski razvoj gospodarstva.
Keywords: energija, učinkovitost, raba, dobava, konkurenčnost
Published in RUP: 15.10.2013; Views: 3208; Downloads: 58
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69.
Ravnanje s kakdri in uspešnost podjetja
Martina Česnik Pivk, 2008, undergraduate thesis

Keywords: strategija podjetja, človeški viri, potrebe zaposlenih, modeli spremljanja uspešnosti, kadrovanje, pomen znanja, konkurenčnost
Published in RUP: 15.10.2013; Views: 2787; Downloads: 84
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