4.
The development and management of visitor attractionsJohn Swarbrooke, 2000, učbenik za višje in visoke šole
Opis: #The #development and management of visitor attractions
Ključne besede: turizem, turistični proizvod, management, vodenje, prihodnost, kultura, muzeji, narava, naravna bogastva, znamenitosti, zabava, zabavna industrija, nakup, gostinstvo, marketing, trženje, strategija, strategija trženja, kvaliteta, uporaba človeških zmogljivosti, učbeniki, primeri, case study, Velika Britanija, tourism, tourist product, management, leadership, future, culture, museums, nature, natural resources, remarkableness, sight-seeing, entertainment, entertainment industry, shopping, catering, marketing, strategy, marketing strategy, quality, human resource management, textbooks, cases, case study, Great Britain
Objavljeno v RUP: 10.07.2015; Ogledov: 4181; Prenosov: 126
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