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Title:Vpliv blagovne znamke na percepcijo podjetja : zaključna projektna naloga
Authors:ID Kovačević, Suzana (Author)
ID Faganel, Armand (Mentor) More about this mentor... This link opens in a new window
Files:.pdf Kovacevic_Suzana_20200924.pdf (1,08 MB)
MD5: 53294F39F9A85266BA988A6E2B0C7881
 
Language:Slovenian
Work type:Final paper
Typology:2.11 - Undergraduate Thesis
Organization:FM - Faculty of Management
Keywords:blagovna znamka, nakupna odločitev, imidž podjetja, udeleženci, odnos s potrošniki
Place of publishing:Koper
Place of performance:Koper
Publisher:[S. Kovačević]
Year of publishing:2020
Year of performance:2020
Number of pages:VII, 35 str., [2] str. pril.
PID:20.500.12556/RUP-14345 This link opens in a new window
UDC:339.138:366.1(043.2)
COBISS.SI-ID:29590531 This link opens in a new window
Publication date in RUP:20.11.2020
Views:1031
Downloads:53
Metadata:XML RDF-CHPDL DC-XML DC-RDF
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Secondary language

Language:English
Keywords:trademark, decision to purchase, image of the enterprise, participants, relationship with consumers


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