| Title: | Analiza uporabnikovega zadovoljstva z blagovno znamko z uporabo Aakerjeve piramide zvestobe : magistrska naloga |
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| Authors: | ID Gerželj, Simon (Author)
ID Bratina, Danjel (Mentor) More about this mentor...  |
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| Files: |  Gerzelj_Simon_20170210.pdf (1,32 MB)
MD5: 180D386B020F3091D7A967138FF18352
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| Language: | Slovenian |
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| Work type: | Bachelor thesis/paper |
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| Typology: | 2.11 - Undergraduate Thesis |
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| Organization: | FM - Faculty of Management
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| Keywords: | blagovna znamka, zvestoba, ravni zvestobe, merjenje zvestobe, demografske značilnosti |
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| Place of publishing: | Koper |
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| Place of performance: | Koper |
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| Publisher: | [S. Gerželj] |
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| Year of publishing: | 2016 |
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| Year of performance: | 2016 |
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| Number of pages: | VII, 65 str., [3] str., pril. |
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| PID: | 20.500.12556/RUP-16546 |
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| UDC: | 658.89(043.2) |
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| COBISS.SI-ID: | 1539113412 |
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| Publication date in RUP: | 07.06.2021 |
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| Views: | 1280 |
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| Downloads: | 120 |
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