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Title:Vloga in pomen marketinga pri trženju bančnih storitev slovenskih bank na tujih trgih in tujih bank na slovenskem trgu
Authors:Krajcer, Vladimir (Author)
Bobek, Vito (Mentor) More about this mentor... This link opens in a new window
Files:URL http://www.ediplome.fm-kp.si/Krajcer_Vladimir_20070719.pdf
 
Language:Slovenian
Work type:Master's thesis
Tipology:2.09 - Master's Thesis
Organization:FM - Faculty of Management
Keywords:trženje storitev, trženjski splet, banke, bančne storitve, bančni sektor v Sloveniji, bančni sektor v EU, lastniški kapital, kakovost storitev, zagotavljanje kakovosti storitev, merjenje zadovoljstva, elektronsko poslovanje, magistrska dela
Year of publishing:2006
Publisher:[V. Krajcer]
Number of pages:XIII, 108 str. + pril.
Place:Koper
UDC:339.138:339.732(043.3)
COBISS_ID:1664471 Link is opened in a new window
Views:2052
Downloads:57
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