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Naslov:Destination competitivenes
Avtorji:ID Armenski, Tanja (Avtor)
ID Gomezelj Omerzel, Doris (Avtor)
ID Djurdjev, Branislav S. (Avtor)
ID Đeri, Lukrecija (Avtor)
ID Dragin, Aleksandra S. (Avtor)
Datoteke:URL http://humangeographies.org.ro/articles/51/5_1_11_2_armenski.pdf
 
Jezik:Angleški jezik
Vrsta gradiva:Delo ni kategorizirano
Tipologija:1.01 - Izvirni znanstveni članek
Organizacija:FM - Fakulteta za management
Opis:The degree to which a country can benefit from its tourism industry depends largely on this competitive position on the international tourist market. Therefore, it is very important for one destination to realise its real competitive position on the tourism market as well as to address its weaknesses comparing them to its major competitors. There are different models for measuring the competitiveness. Among all, we follow the framework of authors Dwyer, Livaic and Mellor (2003), so called Integrated model of destination competitiveness. The aim of this paper is to present the model of destination competitiveness and results of the survey, based on indicators associated with the model. The results showed that Serbia is more competitive in its natural, cultural and created resources than in destination management while, according to the Integrated model, Serbia is less competitive in demand conditions, which refer to the image and awareness of the destination itself.
Ključne besede:turizem, destinacije, konkurenčnost, kazalniki, Srbija
Leto izida:2011
Št. strani:str. 19-33
Številčenje:Vol. 5, Is. 1
PID:20.500.12556/RUP-2969 Povezava se odpre v novem oknu
ISSN:1843-6587
UDK:338.48(497.11)
COBISS.SI-ID:3981783 Povezava se odpre v novem oknu
Datum objave v RUP:15.10.2013
Število ogledov:2952
Število prenosov:148
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Sekundarni jezik

Jezik:Neznan jezik
Ključne besede:destination competitiveness, competitive indikators, competitive potential, tourism, Serbia


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