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Title:The effects of consumer cosmopolitanism on purchase behaviour of foreign vs. domestic products
Authors:Parts, Oliver (Author)
Vida, Irena (Author)
Files:URL http://www.fm-kp.si/zalozba/ISSN/1581-6311/9_355-370.pdf
 
Language:English
Work type:Not categorized
Tipology:1.01 - Original Scientific Article
Organization:FM - Faculty of Management
Keywords:svetovljanstvo, potrošniki, nakup, nakupno vedenje, blagovne znamke, poznavanje porekla zaščitenih blagovnih znamk, kupovanje tujih blagovnih znamk, domači produkti, Slovenija
Year of publishing:2011
Number of pages:str. 355-370, 416
Numbering:Vol. 9, no. 4
ISSN:1581-6311
UDC:330.567.2
COBISS_ID:4156375 Link is opened in a new window
Views:1280
Downloads:28
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Secondary language

Language:Slovenian
Keywords:cosmopolitanism, consumer ethnocentrism, knowledge of brand origins, foreign product purchase behavior, Slovenia

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