| Title: | Strategic market management |
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| Authors: | ID Aaker, David A. (Author) |
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| Files: |  http://www.wiley.com/WileyCDA/WileyTitle/productCd-0470056231.html
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| Language: | English |
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| Work type: | Not categorized |
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| Organization: | FTŠ Turistica - Turistica – College of Tourism Portorož
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| Keywords: | management, strateški management, poslovno okolje, struktura, razvoj, strategija, trg, konkurenčnost, odnosi s strankami, investicije, smernice, analiza, management, strategic management, business environment, structure, development, strategy, market, competitivity, customer relationship, investments, guidelines, analysis |
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| Place of publishing: | Hoboken, NJ |
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| Publisher: | John Wiley & Sons |
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| Year of publishing: | 2008 |
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| Number of pages: | XIII, 322 str. |
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| PID: | 20.500.12556/RUP-4550  |
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| ISBN: | 978-0-470-05623-3 |
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| UDC: | 339.138:658.8 |
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| COBISS.SI-ID: | 912862 |
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| Publication date in RUP: | 10.07.2015 |
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| Views: | 4532 |
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| Downloads: | 58 |
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| Metadata: |     |
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| | | | Average score: | (0 votes) |
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