<?xml version="1.0"?>
<rdf:RDF xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:dc="http://purl.org/dc/elements/1.1/"><rdf:Description rdf:about="https://repozitorij.upr.si/IzpisGradiva.php?id=5478"><dc:title>Advertising in tourism and leisure</dc:title><dc:creator>Morgan,	Nigel	(Avtor)
	</dc:creator><dc:creator>Pritchard,	Annette	(Avtor)
	</dc:creator><dc:subject>turizem</dc:subject><dc:subject>turistična industrija</dc:subject><dc:subject>strateško planiranje</dc:subject><dc:subject>prosti čas</dc:subject><dc:subject>gostinstvo</dc:subject><dc:subject>oglaševanje</dc:subject><dc:subject>ekonomska propaganda</dc:subject><dc:subject>spremembe</dc:subject><dc:subject>dinamični modeli</dc:subject><dc:subject>kreativnost</dc:subject><dc:subject>ustvarjalnost</dc:subject><dc:subject>priložnosti</dc:subject><dc:subject>turistični proizvod</dc:subject><dc:subject>mišljenje</dc:subject><dc:subject>sodobnost</dc:subject><dc:subject>kritika</dc:subject><dc:subject>evalvacija</dc:subject><dc:subject>ocenjevanje</dc:subject><dc:subject>trg</dc:subject><dc:subject>segmentacija</dc:subject><dc:subject>pozicioniranje</dc:subject><dc:subject>strategija trženja</dc:subject><dc:subject>promocija</dc:subject><dc:subject>blagovne znamke</dc:subject><dc:subject>pospeševanje prodaje</dc:subject><dc:subject>sponzorstvo</dc:subject><dc:subject>primeri</dc:subject><dc:subject>case study</dc:subject><dc:subject>strokovno delo</dc:subject><dc:subject/><dc:description>Advertising in tourism and leisure</dc:description><dc:publisher>Butterworth-Heinemann</dc:publisher><dc:date>2000</dc:date><dc:date>2015-07-10 21:26:34</dc:date><dc:type>Učbenik za višje in visoke šole</dc:type><dc:identifier>5478</dc:identifier><dc:language>sl</dc:language></rdf:Description></rdf:RDF>