1. The impact of the quality management system ISO 9000 on customer satisfaction of Slovenian companiesFranka Piskar, 2007, original scientific article Found in: ključnih besedah
Summary of found: ...9000, quality management systems, customer satisfaction, customer relationship management, standards, ...
Keywords: ISO 9000, quality management systems, customer satisfaction, customer relationship management, standards
Published: 15.10.2013; Views: 2562; Downloads: 78
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2. Strategic market managementDavid A. Aaker, 2008 Found in: ključnih besedah
Summary of found: ...business environment, structure, development, strategy, market, competitivity, customer relationship, investments, guidelines, analysis, ...
Keywords: management, strateški management, poslovno okolje, struktura, razvoj, strategija, trg, konkurenčnost, odnosi s strankami, investicije, smernice, analiza, management, strategic management, business environment, structure, development, strategy, market, competitivity, customer relationship, investments, guidelines, analysis
Published: 10.07.2015; Views: 3117; Downloads: 47
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3. A successful CRM implementation project in a service companyFranka Piskar, Armand Faganel, 2009, original scientific article Found in: ključnih besedah
Summary of found: ... customer relationship management, implementation, customer focus, process approach,...
Keywords: customer relationship management, implementation, customer focus, process approach, quality, customer information, marketing, service company, Slovenia
Published: 10.07.2015; Views: 2683; Downloads: 35
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4. The role of digitalization in marketing communicationIvan Ivanov, 2022, undergraduate thesis Found in: ključnih besedah
Summary of found: ...digitalization, data-driven marketing, personalized advertising, customer relationship, customer decisions...
Keywords: digitalization, data-driven marketing, personalized advertising, customer relationship, customer decisions
Published: 17.08.2022; Views: 167; Downloads: 8
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