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Abstract: This article examines use of generative artificial intelligence in creative industries, focusing on music.Artificial intelligence is increasingly used in production and content development; however, its integration raises challenges in the field of musical creation, where meaning and value are closely connected to cultural context, interpretative authority and artistic responsibility.
Keywords: creative industries, music, generative artificial intelligence, decision support
Published in RUP: 04.08.2026; Views: 567; Downloads: 16
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Abstract: The integration of generative AI into creative industries is reshaping how content is produced, evaluated, and distributed. While recent advancements offer new opportunities for automation and innovation, they also raise questions about authorship, authenticity, and professional identity. This study examines public discourse on generative AI in creative domains through a text-mining analysis of nearly 4000 Reddit posts and comments. Drawing on six relevant subreddits from 2022 to 2025, the research investigates the structure of user engagement, interaction dynamics, and language patterns. It identifies dominant terms and phrases related to AI creativity, explores thematic clusters, and compares discussion styles across key tools such as Midjourney, ChatGPT, Stable Diffusion, and DALL·E. Additionally, it provides a sentiment overview based on automated classification and narrative interpretation. The findings show that Reddit users engage with generative AI not only as a set of technical tools but as a source of cultural, ethical, and creative negotiation. This study contributes to a deeper understanding of how digital transformation in creative industries is shaped by public perception, platform discourse, and evolving community norms.
Keywords: artificial intelligence, generative artificial intelligence, creative industries, human–AI collaboration, creative labor, text mining, Reddit, business ecosystems, value creation
Published in RUP: 16.02.2026; Views: 1649; Downloads: 36
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