1. Vloga in pomen znane osebnosti v oglaševanjuKatja Grabler, 2012, master's thesis Found in: ključnih besedah Summary of found: ...blagovne znamke, oglaševanje, znane osebnosti, komuniciranje, prepoznavnost, prodaja, ... Keywords: blagovne znamke, oglaševanje, znane osebnosti, komuniciranje, prepoznavnost, prodaja Published: 15.10.2013; Views: 2797; Downloads: 134
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2. Ugled kot strateška prednost šoleCvetka Dietner Krajnc, 2008, master's thesis Found in: ključnih besedah Summary of found: ...šolstvo, ugled, identiteta, imidž, prepoznavnost, aktivnosti, strateške prednosti, ... Keywords: šolstvo, ugled, identiteta, imidž, prepoznavnost, aktivnosti, strateške prednosti Published: 15.10.2013; Views: 3126; Downloads: 86
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3. Pravična trgovinaMaja Masilo, 2011, undergraduate thesis Found in: ključnih besedah Summary of found: ...pravična trgovina, standardi, pravičnost, certifikati, prepoznavnost, nakupne namere, kupci, ... Keywords: pravična trgovina, standardi, pravičnost, certifikati, prepoznavnost, nakupne namere, kupci Published: 15.10.2013; Views: 2833; Downloads: 156
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4. Pomen marketinške kulture in ugleda za finančno uspešnost podjetjaMelita Moretti, 2011, master's thesis Found in: ključnih besedah Summary of found: ...marketinška kultura, podjetje, ugled, finančna uspešnost, prepoznavnost, zadovoljstvo, konkurenčne prednosti, ... Keywords: marketinška kultura, podjetje, ugled, finančna uspešnost, prepoznavnost, zadovoljstvo, konkurenčne prednosti Published: 15.10.2013; Views: 3693; Downloads: 167
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5. Foreign tour operators and travel agents knowledge of a potential tourism destinationIvo Mulec, Nicholas Wise, 2012, original scientific article Abstract: Vojvodina is an autonomous region of Serbia, and has the potential to become a successful tourism destination. Twenty years of changes have elapsed since the disintegration of Yugoslavia, and destination planners in Vojvodina are now looking to accommodate visitors and generate service related jobs. The method for collecting data was through survey responses from those in the travel industry. The objective for conducting this research is to analyze the knowledge and awareness of the developing destination of Vojvodina. From here, it is possible to get a sense of the regionʼs awareness, and role tour operators and travel agents act as opinion makers in promoting destinations to their clientele. Results suggest that Vojvodina is not known as a tourism destination among foreign travel experts; furthermore, this would suggest that their clientele base is not informed of this region of Serbia as a tourism destination. Although not known, this is better than having a negative image. With a non-image, tour operators and travel agents then have the ability to creatively market and promote an image that will generate further awareness of the Vojvodina region as an emerging tourism destination. Found in: ključnih besedah Summary of found: ...turizem, destinacije, prepoznavnost, imidž, Vojvodina, ... Keywords: turizem, destinacije, prepoznavnost, imidž, Vojvodina Published: 15.10.2013; Views: 2255; Downloads: 83
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6. Sponzoriranje rokometnega klubaMarko Vamberger, 2006, undergraduate thesis Found in: ključnih besedah Summary of found: ...sponzor, sponzorstvo, poslovanje, šport, prepoznavnost, diplomska dela, ... Keywords: sponzor, sponzorstvo, poslovanje, šport, prepoznavnost, diplomska dela Published: 15.10.2013; Views: 2023; Downloads: 78
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7. Razvoj blagovne znamke nove združene zavarovalniceDarja Črnologar Furlan, 2008, undergraduate thesis Found in: ključnih besedah Summary of found: ...rganizacij, organizacijska kultura, zavarovalnica, vrednote, vizija, spremembe, prepoznavnost, ... Keywords: blagovna znamka, združenje organizacij, organizacijska kultura, zavarovalnica, vrednote, vizija, spremembe, prepoznavnost Published: 15.10.2013; Views: 2498; Downloads: 91
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8. Prenos franšize na hrvaški trgBiljana Mitrović, Helena Glavica, 2009, undergraduate thesis Found in: ključnih besedah Summary of found: ...franšiza, politika mednarodnega trženja, trženje, blagovna znamka, prepoznavnost, širitev poslovanja, Avstrija, Hrvaška, ... Keywords: mednarodni trg, franšiza, politika mednarodnega trženja, trženje, blagovna znamka, prepoznavnost, širitev poslovanja, Avstrija, Hrvaška Published: 15.10.2013; Views: 2113; Downloads: 121
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9. Trženje v elektroindustrijskem podjetjuTadej Kincl, 2006, undergraduate thesis Found in: ključnih besedah Summary of found: ...tržanja, izdelki, storitve, prepoznavnost, konkurenca, elektro podjetje, diplomska dela, ... Keywords: tržanja, izdelki, storitve, prepoznavnost, konkurenca, elektro podjetje, diplomska dela Published: 15.10.2013; Views: 1564; Downloads: 72
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10. Oblikovanje blagovne znamke in širitev ponudbeTjaša Oblak Božnar, 2012, undergraduate thesis Found in: ključnih besedah Summary of found: ...podjetja, prepoznavnost, konkurenčnost, ponudba, investicije, učinki, blagovne znamke, razvoj... Keywords: podjetja, prepoznavnost, konkurenčnost, ponudba, investicije, učinki, blagovne znamke, razvoj podjetij Published: 15.10.2013; Views: 2988; Downloads: 161
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