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Keywords: vplivnostni marketing, sledilci, Insta odnos, avtentičnost, konstruktivistična utemeljena teorija, merska lestvica, parasocialni odnos, parasocialna interakcija
Published in RUP: 11.02.2026; Views: 198; Downloads: 9
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Keywords: digitalni odklop, turizem, vplivnež, sledilci, digitalizacija, družbena omrežja
Published in RUP: 16.08.2023; Views: 2318; Downloads: 69
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