Keywords: distributed messaging system, digital communication, blockchain, trans actions, consensus protocols, decentralization, distributed trust, data integrityPublished in RUP: 05.08.2025; Views: 522; Downloads: 19 Full text (2,28 MB)
Keywords: influencer marketing, celebrity endorsement, authenticity, consumer trust, digital marketing, social media engagementPublished in RUP: 14.07.2025; Views: 602; Downloads: 9 Full text (1,08 MB)
Keywords: consumer attitudes, trust, cultural influence, shopping behaviour, brandPublished in RUP: 18.12.2024; Views: 1965; Downloads: 10 Full text (1,28 MB)
Keywords: testimony, trust, experts, evidentialism, authorityPublished in RUP: 10.07.2015; Views: 4264; Downloads: 14 Link to full text
Keywords: trust, composite trust, social capital, social values, economic performance, innovativeness, European Union, new EU member statesPublished in RUP: 15.10.2013; Views: 5354; Downloads: 66 Full text (132,12 KB)