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On the role of dwell time for implicitly profiling museum visitorsAlessio Ferrato,
Giuseppe Sansonetti,
Marko Tkalčič, 2026, objavljeni znanstveni prispevek na konferenci
Opis: How long visitors spend viewing artworks, often referred to as dwell time, has long been studied in museology as a potential behavioral indicator of engagement. However, dwell time may encode both genuine preference and situational factors such as fatigue, and disentangling these signals for computational modeling has received limited attention. This study investigates whether dwell time can serve as a valid preference indicator for implicit user modeling and whether incorporating it can improve artwork recommendation. Using the BIRD dataset, which includes eye-tracking data for extracting dwell times and explicit preferences from 51 museum visitors, we report three main findings. First, visitors spend significantly longer (9.27 seconds on average) viewing artworks they like, with a large effect size (Cohen’s d = 1.47). Second, we confirm the museum fatigue phenomenon, the progressive decline in visitor attention throughout a visit, observing a 34% reduction in dwell time from visit start to end. Third, we evaluate collaborative filtering approaches and find that while purely implicit models using dwell time alone perform near-chance level, a hybrid approach that uses dwell time to compute item similarities while predicting preferences from explicit likes achieves the best performance (AUC-ROC = 0.755, AP = 0.522). These findings suggest that dwell time provides complementary information to explicit feedback and can enhance museum recommendation systems when appropriately integrated.
Ključne besede: implicit, user modeling, recommender systems, artwork, museum
Objavljeno v RUP: 09.06.2026; Ogledov: 297; Prenosov: 25
Celotno besedilo (672,97 KB)
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