Iskanje po repozitoriju

Opis: The aim of this study is to analyse sustainability attitudes among university students in Slovenia and how two different academic variables influence these attitudes. Using the Sustainability Attitudes Scale (SAS), we investigate the effects of students’ field and level of study on their attitudes towards sustainability. ANOVA results show that the field of study significantly impacts sustainability attitudes, while we can not say the same for the level of study. Moreover, findings from Spearman’s rank correlation tests indicate a positive correlation between students’ sustainability knowledge and their attitudes, highlighting the potential of targeted educational programs to foster more positive attitudes towards sustainable practices. This study contributes valuable insights for developing more effective sustainability education strategies within similar contexts.
Ključne besede: sustainability attitude, Sustainability Attitudes Scale (SAS), higher educational institutions
Objavljeno v RUP: 10.07.2026; Ogledov: 58; Prenosov: 4
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Opis: Lean manufacturing is widely recognized as an operational philosophy of process improvement; however, its relationship with financial performance remains relatively underexplored empirically. The purpose of this study is to examine the relationship between lean manufacturing and return on equity (ROE), and to link operational improvements with financial outcomes through the DuPont model. The research comprises a comparative financial analysis of a selected manufacturing company for the period 2019–2023, as well as a quantitative analysis of a sample of 240 Slovenian manufacturing enterprises. Descriptive statistical methods, correlation analysis, and linear regression with a composite lean maturity index were employed. The results indicate that ROE in the analyzed company increased from 4.74% to 11.99%, with growth primarily driven by improvements in net profit margin and process efficiency rather than by increased financial leverage. The empirical analysis demonstrates a statistically significant positive association between the level of lean maturity and ROE (β = 0.255; R² = 0.065; p < 0.001; N = 240). Although the explained variance is moderate, the findings indicate that lean maturity represents a statistically significant and managerially relevant determinant of financial performance within a multifactor business environment. The contribution of the study lies in the integration of the Lean approach with the DuPont model as an analytical bridge between production and financial functions, as well as in the empirical validation of this relationship within the Slovenian industrial context.
Ključne besede: return on equit, DuPont analysis, operational efficiency, productivity, lean manufacturing, Toyota Way
Objavljeno v RUP: 07.07.2026; Ogledov: 75; Prenosov: 5
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Opis: Research Question (RQ):This study addresses how content marketing can be clearly defined and applied, particularly for organizations that are in the early stages of adoption or have not yet implemented it, with emphasis on its key elements, interaction with consumers, and its influence on consumer purchase decision-making.Purpose:The purpose of this research was to examine the influence of content marketing on consumer purchase decisions. The aim of the research was to highlight the importance of content marketing in terms of strategic marketing planning and its impact on achievingeffective and competitive marketing organizations.Method:The research is based on a primary empirical quantitative approach. It was conducted on a sample of 128 students and younger employed persons from the city of Zagreb. Various scientific research methods were used, including analysis and synthesis, abstraction and concretization, generalization and specialization, inductive and deductive methods, classification, description, and statistical methods. For hypothesis testing, univariate and bivariate analyses were applied, particularly correlation and regression analysis.Results:The research results showed a statistically significant and positive influence of content marketing on consumer purchase decisions (p < 0.001). Regression analysis confirmed the predictive ability of content marketing in shaping purchase decisions, which also confirmed the research hypothesis.Organization:The findings of the research have important practical implications for managers and marketing experts, as they show that content marketing is an effective strategy for increasing company performance, creating greater value for consumers, and achieving competitive advantage in the market.Society:The research highlights the role of digital communities and viral communication in shaping new social dynamics that extend beyond individual consumer behavior to broader societal interactions.Originality:The originality of the research lies in the development of a simple research model for examining the influence of content marketing on purchase decisions. The study contributes to the understanding of this relatively new field and opens possibilities for the further development of this research domain.Limitations / Further Research:The study is limited by a relatively small sample size and cross-sectional design, which restricts generalization and longitudinal analysis. Future research should include larger samples and longitudinal approaches.
Ključne besede: content marketing, consumer behaviour, purchase decisions, digital marketing, viral communication, marketing strategy, online communities, decision-making
Objavljeno v RUP: 12.06.2026; Ogledov: 287; Prenosov: 9
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Opis: This study examines restricted decumulation options for retirees with Defined Contribution (DC) in Slovenia and shows how these constraints create an implicit tax on accumulated assets. Using the Money’s Worth framework, we find that Slovenian annuities offer lower value than comparable products in advanced markets. We develop a utility-based model with loss aversion to quantify welfare losses across eight retiree types, differing in loss aversion, bequest motive, replacement rate, and time preference. Seven out of eight retiree types achieve higher utility under currently unavailable strategies. We introduce the Implicit Tax on DC Assets to capture the opportunity cost of restricted product availability.
Ključne besede: decumulation strategies, defined contribution pensions, loss-aversion utility, money’s-worth ratio, Slovenia, utility-equivalent wealth
Objavljeno v RUP: 20.04.2026; Ogledov: 570; Prenosov: 15
Celotno besedilo (2,06 MB)
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Opis: Reducing greenhouse gas (GHG) emissions from agriculture is a key objective of the European Union's Green Deal and is among considerations of the Common Agricultural Policy (CAP). Agri-environmental schemes (AES) are the main CAP instruments to promote more sustainable farming, yet their short-term climate effectiveness remains uncertain. This study provides the first farm-level evidence for Slovenia on whether AES participation reduces GHG emission intensity and whether effects differ across production systems. Using a balanced panel of 227 farms from the Farm Accountancy Data Network (2014–2021), we estimate dynamic treatment effects of AES adoption on net carbon dioxide-equivalent emissions per hectare, applying modern difference-in-differences (DiD) estimators for staggered adoption and extensive robustness checks, including alternative estimators, placebo tests, and dynamic conditioning. Results show that AES adopters had higher pre-adoption emission intensity, consistent with targeted uptake by higher-emission farms. However, estimated reductions in emission intensity during the first one to two years after adoption are small, statistically insignificant, and robust across specifications. These findings suggest that broad, practice-based AES may not deliver immediate, measurable climate benefits at the farm level, either because effects take longer to materialize or because current schemes are insufficiently targeted to high-emission sources. Policies that combine more precise targeting, climate-specific measures, and long-term monitoring may be needed to unlock the full climate mitigation potential of AES.
Ključne besede: agri-environmental schemes, greenhouse gas emissions, difference-in-differences, agricultural policy evaluation, Slovenia
Objavljeno v RUP: 13.04.2026; Ogledov: 417; Prenosov: 11
Celotno besedilo (2,34 MB)
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