Keywords: influencer marketing, celebrity endorsement, authenticity, consumer trust, digital marketing, social media engagementPublished in RUP: 14.07.2025; Views: 64; Downloads: 0 Full text (1,08 MB)
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Keywords: socialni marketing, vpliv na otroke, tehnološka podjetjaPublished in RUP: 07.04.2025; Views: 341; Downloads: 30 Full text (1,32 MB)
Keywords: občaniPublished in RUP: 18.02.2025; Views: 436; Downloads: 21 Full text (954,55 KB)
Keywords: trajnostni marketing, trajnostna potrošnja, izbira, etikaPublished in RUP: 14.01.2025; Views: 627; Downloads: 48 Full text (1,88 MB)
Keywords: fashion, digital marketing, social media, customer journey, influencers, virtual reality, augmented realityPublished in RUP: 18.12.2024; Views: 583; Downloads: 8 Full text (845,85 KB)
Keywords: international students, online advertising, social media, content marketing, Slovenian faculties, organizational reputationPublished in RUP: 17.12.2024; Views: 478; Downloads: 9 Full text (705,35 KB)
Keywords: odjemalci, nakupni dejavniki, komunikacijska orodja, pasje šole, tečaji pasjih šolPublished in RUP: 16.12.2024; Views: 615; Downloads: 12 Full text (598,85 KB)
Keywords: zadovoljstvo potrošnikov, kakovost ponarejenih izdelkovPublished in RUP: 12.12.2024; Views: 540; Downloads: 9 Full text (493,46 KB)
Keywords: nabavno poslovanje, nabavni procesi, organizacija nabavePublished in RUP: 12.12.2024; Views: 881; Downloads: 9 Full text (1,41 MB)