Povezanost trženjskega komuniciranja podjetij z odločitvami gospodinjskih odjemalcev električne energije : magistrska naloga

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Title:	Povezanost trženjskega komuniciranja podjetij z odločitvami gospodinjskih odjemalcev električne energije : magistrska naloga
Authors:	ID Kokošar, Lucija (Author) ID Kesič, Dragan (Mentor) More about this mentor...
Files:	Kokosar_Lucija_20180416.pdf (1,99 MB) MD5: C2F89B2FE42996B7CB6E8CE53128635B
Language:	Slovenian
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	FM - Faculty of Management
Keywords:	trženje, trženjsko komuniciranje, električna energija, gospodinjski odjemalci, menjava dobavitelja
Place of publishing:	Koper
Place of performance:	Koper
Publisher:	[L. Kokošar]
Year of publishing:	2018
Year of performance:	2018
Number of pages:	IX, 107 str., [10] str. pril.
PID:	20.500.12556/RUP-11332
UDC:	339.138:537.214(043.2)
COBISS.SI-ID:	1540256964
Publication date in RUP:	23.05.2019
Views:	2949
Downloads:	117
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Language:	English
Keywords:	marketing, marketing communication, electricity, household customers, switching electricity supplier

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