Marketinška etika in zaznavanje resničnosti oglaševanja : zaključna projektna naloga

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Title:	Marketinška etika in zaznavanje resničnosti oglaševanja : zaključna projektna naloga
Authors:	ID Mihevc, Klara (Author) ID Faganel, Armand (Mentor) More about this mentor...
Files:	Mihevc_Klara_20190215.pdf (896,67 KB) MD5: 2D8358B4166B2A912EE049F53874B81C
Language:	Slovenian
Work type:	Final paper
Typology:	2.11 - Undergraduate Thesis
Organization:	FM - Faculty of Management
Keywords:	etika, oglaševanje, potrošniki, podjetja
Place of publishing:	Koper
Place of performance:	Koper
Publisher:	[K. Mihevc]
Year of publishing:	2019
Year of performance:	2019
Number of pages:	VIII, 31 str., [5] str. pril.
PID:	20.500.12556/RUP-11369
UDC:	659.1(043.2)
COBISS.SI-ID:	1541094852
Publication date in RUP:	23.05.2019
Views:	1867
Downloads:	75
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Language:	English
Keywords:	ethics, advertising, consumer, companies

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