Title: | Razvoj blagovne znamke v start-up podjetju : magistrska naloga |
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Authors: | ID Fatorič, Neli (Author) ID Ruzzier, Mitja (Mentor) More about this mentor... |
Files: | Fatoric_Neli_20190131.pdf (2,12 MB) MD5: E2571FD378180F6C829378351C2497A8
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Language: | Slovenian |
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Work type: | Master's thesis/paper |
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Typology: | 2.09 - Master's Thesis |
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Organization: | FM - Faculty of Management
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Keywords: | blagovna znamka, razvoj blagovne znamke, start-up, vitki pristop, vitko znamčenje, najosnovnejša sprejemljiva znamka, SBFunnel, notranji in zunanji pogled na blagovno znamko |
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Place of publishing: | Koper |
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Place of performance: | Koper |
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Publisher: | [N. Fatorič] |
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Year of publishing: | 2018 |
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Year of performance: | 2018 |
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Number of pages: | X, 99 str., [6] str. pril. |
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PID: | 20.500.12556/RUP-11388 |
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UDC: | 005.347.772(043.2) |
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COBISS.SI-ID: | 1541035204 |
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Publication date in RUP: | 23.05.2019 |
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Views: | 2936 |
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Downloads: | 296 |
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