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Title:Marketing ekoloških proizvodov v izbranem podjetju : diplomska naloga
Authors:ID Ozimek, Jure (Author)
ID Faganel, Armand (Mentor) More about this mentor... This link opens in a new window
Files:.pdf Ozimek_Jure_20200902.pdf (699,51 KB)
MD5: A88CFCA4A6EBA9DA62C7D40DD1D89947
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FM - Faculty of Management
Keywords:ekološka živila, marketing ekoloških živil, vrednote, cena, blagovna znamka, poreklo, nakupno odločanje, hipoteze, promocije
Place of publishing:Koper
Place of performance:Koper
Publisher:[J. Ozimek]
Year of publishing:2020
Year of performance:2020
Number of pages:VIII, 41 str., [3] str. pril.
PID:20.500.12556/RUP-14326 This link opens in a new window
UDC:339.183:631.147(043.2)
COBISS.SI-ID:26928387 This link opens in a new window
Publication date in RUP:19.11.2020
Views:1292
Downloads:48
Metadata:XML DC-XML DC-RDF
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Secondary language

Language:English
Keywords:organic food, marketing of organic food, characteristics of the ecological consumer, price, the mark and the origin, motivation, hypotheses, promotion


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