Vpliv programov zvestobe na nakupne navade potrošnikov : zaključna projektna naloga

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Title:	Vpliv programov zvestobe na nakupne navade potrošnikov : zaključna projektna naloga
Authors:	ID Starin, Katja (Author) ID Faganel, Armand (Mentor) More about this mentor...
Files:	Starin_Katja_20170906.pdf (929,46 KB) MD5: B3B3876236EE8C0B1E88B175894BCDE1
Language:	Slovenian
Work type:	Final paper
Typology:	2.11 - Undergraduate Thesis
Organization:	FM - Faculty of Management
Keywords:	kartice zvestobe, nakupne navade, potrošniki, potrošništvo, programi zvestobe
Place of publishing:	Koper
Place of performance:	Koper
Publisher:	[K. Starin]
Year of publishing:	2017
Year of performance:	2017
Number of pages:	VIII, 41 str., [8] str. pril.
PID:	20.500.12556/RUP-16599
UDC:	659.113.25(043.2)
COBISS.SI-ID:	1539658692
Publication date in RUP:	06.06.2021
Views:	1310
Downloads:	29
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Language:	English
Keywords:	loyalty cards, shopping habits, consumers, consumerism, customer loyalty

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