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Title:Strategija uvajanja nove avtomobilske znamke
Authors:ID Škrlj, Peter (Author)
ID Faganel, Armand (Mentor) More about this mentor... This link opens in a new window
Files:URL http://www.ung.si/~library/diplome/PTF/43Skrlj.pdf
 
.pdf 43Skrlj.pdf (1,28 MB)
MD5: AE038A14A8DB2D3D8E527FAB7E49E618
 
Language:Slovenian
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:FM - Faculty of Management
Keywords:trženje, blagovne znamke, imidž, novi proizvodi, strategija trženja, tržne raziskave, analiza, potrošniki, lojalnost, zadovoljstvo potrošnikov
Place of publishing:Nova Gorica
Publisher:[P. Škrlj]
Year of publishing:2006
Number of pages:XI, 73 str. + pril.
PID:20.500.12556/RUP-3183 This link opens in a new window
UDC:339.138(043.2)
COBISS.SI-ID:1760983 This link opens in a new window
Publication date in RUP:15.10.2013
Views:3968
Downloads:125
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