Title: | Vpliv recesije na potrošnikove in podjetniške odločitve v zelemen marketingu |
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Authors: | ID Japelj, Katja (Author) ID Faganel, Armand (Mentor) More about this mentor... |
Files: | http://www.ediplome.fm-kp.si/Japelj_Katja_20110809.pdf
Japelj_Katja_20110809.pdf (1004,88 KB) MD5: 719778EF6A28458BA6EFEF7B6DD2DB8D
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Language: | Slovenian |
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Work type: | Undergraduate thesis |
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Typology: | 2.11 - Undergraduate Thesis |
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Organization: | FM - Faculty of Management
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Keywords: | zeleni marketing, zeleni izdelki, eko izdelki, varstvo okolja, ekologija, zeleni potrošniki, finančna kriza, zavajajoče zelene trditve |
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Place of publishing: | Koper |
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Publisher: | [K. Japelj] |
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Year of publishing: | 2011 |
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Number of pages: | IX, 49 str. + pril. |
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PID: | 20.500.12556/RUP-3761 |
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UDC: | 366:502.17(043.2) |
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COBISS.SI-ID: | 4010199 |
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Publication date in RUP: | 15.10.2013 |
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Views: | 3400 |
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Downloads: | 156 |
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