Title: | The development and management of visitor attractions |
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Authors: | ID Swarbrooke, John (Author) |
Files: | http://www.bh.com
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Language: | English |
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Work type: | Higher education textbook |
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Organization: | FTŠ Turistica - Turistica – College of Tourism Portorož
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Abstract: | #The #development and management of visitor attractions |
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Keywords: | turizem, turistični proizvod, management, vodenje, prihodnost, kultura, muzeji, narava, naravna bogastva, znamenitosti, zabava, zabavna industrija, nakup, gostinstvo, marketing, trženje, strategija, strategija trženja, kvaliteta, uporaba človeških zmogljivosti, učbeniki, primeri, case study, Velika Britanija, tourism, tourist product, management, leadership, future, culture, museums, nature, natural resources, remarkableness, sight-seeing, entertainment, entertainment industry, shopping, catering, marketing, strategy, marketing strategy, quality, human resource management, textbooks, cases, case study, Great Britain |
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Publisher: | Butterworth-Heinemann |
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Year of publishing: | 2000 |
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Number of pages: | XIII, 381 str. |
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PID: | 20.500.12556/RUP-5477 |
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UDC: | 338.48(075.8):65.012.4 |
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COBISS.SI-ID: | 158942 |
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Publication date in RUP: | 10.07.2015 |
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Views: | 5319 |
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Downloads: | 131 |
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