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Naslov:Activities for promotion of local food and protected agricultural products in Slovenia : working paper
Avtorji:ID Blatnik, Patricia (Avtor)
ID Bojnec, Štefan (Avtor)
Datoteke:URL http://projects.iamo.de/fileadmin/compete/files/working_paper/COMPETE_Working_Paper_15_promotional_activities.pdf
 
Jezik:Angleški jezik
Vrsta gradiva:Delo ni kategorizirano
Tipologija:2.25 - Druge monografije in druga zaključena dela
Organizacija:FM - Fakulteta za management
Opis:Activities for promotion of Local Slovenian food have been carried out through several national projects. One of the most prominent ones is the project Traditional Slovenian breakfast. Other projects include advertising campaigns (We Are Connected with delicacies from our countryside, Fresh food from your vicinity, Be aware of local origin), school schemes (School fruit scheme, School milk scheme), events (Goodness of farms in Ptuj, The countryside in the city), website promotion (Buy local), and brand establishment (Buy Slovenian). For protection of agricultural products and foodstuffs there are 3 European quality schemes: Protected designation of origin, Protected geographical indication, and Traditional speciality guaranteed. Besides the three European schemes in Slovenia there is also another scheme for protection, Designation of higher quality. In Slovenia are 5 protected milk products, all of them cheeses. Under the quality scheme Protected designation of origin are included: Mohant cheese, Nanos cheese, Tolminc cheese, and Bovec cheese, Under the quality scheme Higher quality is included: Semi-hard cheese without preservatives - semihard cheeses of Zelena dolina.
Ključne besede:lokalna grana, promocija, kakovost, sheme kakovotsti, Slovenija, local food, promotion, quality scheme, Slovenia
Kraj izida:Halle
Založnik:Leibniz Institute of Agricultural Development in Transition economies (IAMO)
Leto izida:2015
Št. strani:30 str.
PID:20.500.12556/RUP-8397 Povezava se odpre v novem oknu
UDK:338.43(497.4)
COBISS.SI-ID:1537909188 Povezava se odpre v novem oknu
Datum objave v RUP:08.08.2016
Število ogledov:4117
Število prenosov:131
Metapodatki:XML DC-XML DC-RDF
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Skupna ocena:(0 glasov)
Vaša ocena:Ocenjevanje je dovoljeno samo prijavljenim uporabnikom.
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