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2. Erasmus+ mobility : empirical insights into Erasmus+ tourists' behaviourMiha Lesjak, Emil Juvan, Eva Podovšovnik, 2020, original scientific article Abstract: Erasmus+ students represent a large sub-segment of educational tourists, making this segment an attractive market for universities as well as destination marketing organisations. Unfortunately, very little is known about Erasmus+ students' travel behaviour; hence the present study aims at extending empirically supported knowledge about travel behaviour of students during their Erasmus+ mobility. Data was collected via an online survey among all Erasmus+ enrolling students in the academic year 2016/17 in Slovenia. The results show that 93% of the participants travelled during theirmobility. The level of studies aswell as gender affect students' travel behaviour, making the two characteristics immediately useful attributes when targeting Erasmus+ travellers. Based on perceived destination attributes, male students predominantly seek cities with attractive nightlife but female students look for easily accessible cities, which are safe and offer attractive cultural sites. These findings suggest that tourism providers, destination tourism organisations and universities should work hand in hand when designing personalised tourism experiences and their promotion among Erasmus+ students. This is crucial during the phase of planning Erasmus+ mobility, when students choose their destination and host university, as well as during students' Erasmus+ mobility, because Erasmus + students travel during their student mobility.
Keywords: Erasmus+ mobility, education, international students, destination attributes, tourist behaviour
Published in RUP: 30.11.2021; Views: 870; Downloads: 42
 Full text (180,20 KB) |
3. The transfer of travel habits from childhood to adulthoodAnja Lazar, Janja Gabruč, 2017, short scientific article Abstract: This study examines whether touristsʹ travel habits and patterns transfer from their childhood to adulthood and which elements of their vacation are most commonly repeated in their adulthood. We have examined this phenomenon through a sur- vey questionnaire which has been completed by 111 respondents who take vacations regularly. The survey presented two sets of eleven pairing statements relating to the following travel elements: destination, spatial repetition, frequency, duration, tim- ing, organization, travel party composition, type of vacation, vacation activities, ac- commodation and travel mode. First set of eleven pairing statements referred to the presentwhilethesecondsetreferredtothepast.Wehaveexaminedrepetitionbycal- culating correlations between pairing statements. The results have shown existence of weak correlations between the majority of pairing statements which suggests rep- etition of repetition of childhood patterns and habits. The highest repetition rate has been noted with transport, activities and time elements, while no correlation has been noted with frequency element.
Keywords: tourism, tourist, pattern, habit, travel
Published in RUP: 20.11.2021; Views: 937; Downloads: 24
Full text (85,71 KB) |
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