Vpliv marketinškega komuniciranja na nakupne odločitve potrošnikov dietne prehrane : diplomska naloga

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Title:	Vpliv marketinškega komuniciranja na nakupne odločitve potrošnikov dietne prehrane : diplomska naloga
Authors:	ID Cvikl, Jerneja (Author) ID Kesič, Dragan (Mentor) More about this mentor...
Files:	Cvikl_Jerneja_20180928.pdf (1,24 MB) MD5: 3F10314D270BF6E0492C2FC0370B21A3
Language:	Slovenian
Work type:	Bachelor thesis/paper
Typology:	2.11 - Undergraduate Thesis
Organization:	FM - Faculty of Management
Keywords:	marketinško komuniciranje, nakupne odločitve, potrošniki, dietna prehrana
Place of publishing:	Koper
Place of performance:	Koper
Publisher:	[J. Cvikl]
Year of publishing:	2018
Year of performance:	2018
Number of pages:	VIII, 41 str., [4] str. pril.
PID:	20.500.12556/RUP-11228
UDC:	339.138:658.6(043.2)
COBISS.SI-ID:	1540685764
Publication date in RUP:	23.05.2019
Views:	2810
Downloads:	82
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Language:	English
Keywords:	marketing communication, purchasing decisions, consumers, diet nutrition

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