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Title:Vpliv dišave na pospeševanje prodaje : magistrska naloga
Authors:ID Kačinari, Mojca (Author)
ID Bratina, Danjel (Mentor) More about this mentor... This link opens in a new window
Files:.pdf Kacinari_Mojca_20160823.pdf (1,30 MB)
MD5: 7C95640F41AEA04BBC253214DB3D27CC
 
Language:Slovenian
Work type:Master's thesis
Typology:2.09 - Master's Thesis
Organization:FM - Faculty of Management
Keywords:senzorično trženje, voh, dišave, pospeševanje prodaje, zadovoljstvo, pričakovanja, odločitve, ponovni nakupi
Place of publishing:Koper
Place of performance:Koper
Publisher:[M. Kačinari]
Year of publishing:2016
Year of performance:2016
Number of pages:X, 97 str. + pril.
PID:20.500.12556/RUP-16406 This link opens in a new window
UDC:339.138:665.57(043.2)
COBISS.SI-ID:1538671300 This link opens in a new window
Publication date in RUP:07.06.2021
Views:997
Downloads:93
Metadata:XML RDF-CHPDL DC-XML DC-RDF
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Secondary language

Language:English
Keywords:sensory marketing, smell, fragrances, sales promotion, satisfaction, expectations, decision making, repurchase


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