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Title:Uporaba učinka sidranja pri oblikovanju prodajnih cen : diplomska naloga
Authors:ID Mikolj, Martin (Author)
ID Arzenšek, Ana (Mentor) More about this mentor... This link opens in a new window
Files:.pdf Mikolj_Martin_20170925.pdf (733,74 KB)
MD5: E67D5A07BEC044FE1BEDE4BEA20A22E7
 
Language:Slovenian
Work type:Bachelor thesis/paper
Typology:2.11 - Undergraduate Thesis
Organization:FM - Faculty of Management
Keywords:vedenjska ekonomija, pristranskost, hevristike, učinek sidranja, določanje cen
Place of publishing:Koper
Place of performance:Koper
Publisher:[M. Mikolj]
Year of publishing:2017
Year of performance:2017
Number of pages:X, 43 str., [3] f. pril.
PID:20.500.12556/RUP-16603 This link opens in a new window
UDC:366.12:338.5(043.2)
COBISS.SI-ID:1539733188 This link opens in a new window
Publication date in RUP:07.06.2021
Views:1115
Downloads:35
Metadata:XML RDF-CHPDL DC-XML DC-RDF
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Secondary language

Language:English
Keywords:behavioral economics, biases, heuristics, anchoring effects, price setting


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