| Title: | Zaznavanje tržne podznamke z vidika gostov : magistrska naloga |
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| Authors: | ID Švab, Lana (Author)
ID Ruzzier, Mitja (Mentor) More about this mentor...  |
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| Files: |  RAZ_Svab_Lana_i2021.pdf (983,95 KB)
MD5: 4F718036E38DE824DE8BFCA9A85A50FB
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| Language: | Slovenian |
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| Work type: | Master's thesis/paper |
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| Typology: | 2.09 - Master's Thesis |
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| Organization: | FM - Faculty of Management
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| Keywords: | tržna znamka, premoženje tržne znamke z vidika uporabnika, zavedanje, zvestoba, zaznana kakovost, zvestoba tržni znamki, tržne znamke v turizmu |
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| Place of publishing: | Koper |
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| Place of performance: | Koper |
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| Publisher: | [L. Švab] |
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| Year of publishing: | 2021 |
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| Year of performance: | 2021 |
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| Number of pages: | IV, 58 str., [6] str. pril. |
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| PID: | 20.500.12556/RUP-16953 |
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| UDC: | 658.626:338.48(043.2) |
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| COBISS.SI-ID: | 79067139 |
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| Publication date in RUP: | 04.10.2021 |
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| Views: | 1463 |
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| Downloads: | 46 |
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