| Title: | A successful CRM implementation project in a service company : case study |
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| Authors: | ID Piskar, Franka (Author)
ID Faganel, Armand (Author) |
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| Files: |  http://www.dlib.si/details/URN:NBN:SI:doc-3OGHN0KX
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| Language: | English |
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| Work type: | Not categorized |
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| Typology: | 1.01 - Original Scientific Article |
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| Organization: | FM - Faculty of Management
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| Keywords: | customer relationship management, implementation, customer focus, process approach, quality, customer information, marketing, service company, Slovenia |
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| Publisher: | Moderna organizacija |
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| Year of publishing: | 2009 |
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| Number of pages: | str. 199-208 |
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| Numbering: | Let. 42, št. 5 |
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| PID: | 20.500.12556/RUP-4903  |
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| ISSN: | 1318-5454 |
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| UDC: | 658.89:005.6 |
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| COBISS.SI-ID: | 3304407 |
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| Publication date in RUP: | 10.07.2015 |
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| Views: | 3319 |
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| Downloads: | 39 |
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| Metadata: |     |
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