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Title:Analiza učinkov marketinškega komuniciranja na poslušanost izbranega radijskega programa : magistrska naloga
Authors:ID Rozman, Janez (Author)
ID Kesič, Dragan (Mentor) More about this mentor... This link opens in a new window
Files:.pdf Rozman_Janez_20180704.pdf (2,17 MB)
MD5: EFB4E1D6A85D0E037F4A698A4D20D184
 
Language:Slovenian
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:FM - Faculty of Management
Keywords:analiza, marketinško komuniciranje, poslušanost, radijski program, Val 202
Place of publishing:Koper
Place of performance:Koper
Publisher:[J. Rozman]
Year of publishing:2018
Year of performance:2018
Number of pages:XI, 69 str., [40] str. pril.
PID:20.500.12556/RUP-11246 This link opens in a new window
UDC:339.138:621.39(043.2)
COBISS.SI-ID:1540402884 This link opens in a new window
Publication date in RUP:23.05.2019
Views:1744
Downloads:86
Metadata:XML DC-XML DC-RDF
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Secondary language

Language:English
Keywords:analysis, marketing communications, ratings, radio programme, Val 202 radio channel


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