Sejem kot orodje marketinškega komuniciranja : študija primera

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Title:	Sejem kot orodje marketinškega komuniciranja : študija primera
Authors:	ID Rogina, Tanja (Author) ID Faganel, Armand (Mentor) More about this mentor...
Files:	Rogina_Tanja_20160818.pdf (3,10 MB) MD5: 1355DE01172F42F72EFA841A5DAAAE85
Language:	Slovenian
Work type:	Master's thesis
Typology:	2.09 - Master's Thesis
Organization:	FM - Faculty of Management
Keywords:	sejmi, cilji sejemskega nastopa, merjenje sejemske uspešnosti, marketinško komuniciranje, raziskave
Place of publishing:	Koper
Place of performance:	Koper
Publisher:	[T. Rogina]
Year of publishing:	2016
Year of performance:	2016
Number of pages:	X, 74 str. + pril.
PID:	20.500.12556/RUP-16417
UDC:	339.138:339.174(043.2)
COBISS.SI-ID:	1538676420
Publication date in RUP:	06.06.2021
Views:	1190
Downloads:	39
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Language:	English
Keywords:	fair, goals of fair participation, measuring of fair success, marketing communication, research

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