Analiza dejavnikov, ki vplivajo na nakup izbranih medicinsko tehničnih pripomočkov : magistrska naloga

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Title:	Analiza dejavnikov, ki vplivajo na nakup izbranih medicinsko tehničnih pripomočkov : magistrska naloga
Authors:	ID Škerget, Tina (Author) ID Kesič, Dragan (Mentor) More about this mentor...
Files:	Skerget_Tina_20160819.pdf (1,96 MB) MD5: 89F567B6E6D2A67D37C77BB628CF03CA
Language:	Slovenian
Work type:	Master's thesis
Typology:	2.09 - Master's Thesis
Organization:	FM - Faculty of Management
Keywords:	marketing, blagovne znamke, dejavniki nakupa, zadovoljstvo kupcev, medicinske kompresijske nogavice
Place of publishing:	Koper
Place of performance:	Koper
Publisher:	[T. Škerget]
Year of publishing:	2016
Year of performance:	2016
Number of pages:	XII, 97 str. + pril.
PID:	20.500.12556/RUP-16419
UDC:	339.138:615.4(043.2)
COBISS.SI-ID:	1538676932
Publication date in RUP:	06.06.2021
Views:	1178
Downloads:	92
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Language:	English
Keywords:	marketing, brand, purchase factors, customer satisfaction, medical compression stockings

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