Strategija marketinga za uvedbo novega izdelka v segmentu medicinskih pripomočkov : magistrska naloga

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Title:	Strategija marketinga za uvedbo novega izdelka v segmentu medicinskih pripomočkov : magistrska naloga
Authors:	ID Kovač, Katarina (Author) ID Kesič, Dragan (Mentor) More about this mentor...
Files:	Kovac_Katarina_20161116.pdf (1,61 MB) MD5: CE2AE2636B7E614E392F6631CC39D816
Language:	Slovenian
Work type:	Master's thesis
Typology:	2.09 - Master's Thesis
Organization:	FM - Faculty of Management
Keywords:	marketing, strategija, nov izdelek, medicinski pripomoček, blagovna znamka, Gloup
Place of publishing:	Koper
Place of performance:	Koper
Publisher:	[K. Kovač]
Year of publishing:	2016
Year of performance:	2016
Number of pages:	XI, 117 str., [2] str. pril.
PID:	20.500.12556/RUP-16437
UDC:	339.138:615.4(043.2)
COBISS.SI-ID:	1538846660
Publication date in RUP:	07.06.2021
Views:	2199
Downloads:	44
Metadata:
:	KOVAČ, Katarina, 2016, Strategija marketinga za uvedbo novega izdelka v segmentu medicinskih pripomočkov : magistrska naloga [online]. Master’s thesis. Koper : K. Kovač. [Accessed 11 April 2025]. Retrieved from: https://repozitorij.upr.si/IzpisGradiva.php?lang=eng&id=16437 Copy citation