Nakupni dejavniki kozmetičnih izdelkov za zaščito pred soncem v lekarnah : magistrska naloga

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Title:	Nakupni dejavniki kozmetičnih izdelkov za zaščito pred soncem v lekarnah : magistrska naloga
Authors:	ID Kopitar, Kristina (Author) ID Faganel, Armand (Mentor) More about this mentor...
Files:	FM_Kopitar_Kristina_i2021.pdf (839,85 KB) MD5: 446356EA042272F9B0D32BBB57194D65
Language:	Slovenian
Work type:	Master's thesis/paper
Typology:	2.09 - Master's Thesis
Organization:	FM - Faculty of Management
Keywords:	potrošnik, vedenje potrošnikov, proces nakupnega odločanja, nakupni dejavniki, izdelki za zaščito pred soncem
Place of publishing:	Koper
Place of performance:	Koper
Publisher:	[K. Kopitar]
Year of publishing:	2021
Year of performance:	2021
Number of pages:	XI, 59 str., [3] str. pril.
PID:	20.500.12556/RUP-17689
UDC:	339.162.3:613.49(043.2)
COBISS.SI-ID:	95325955
Publication date in RUP:	27.01.2022
Views:	2161
Downloads:	55
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Language:	English
Keywords:	consumer, consumer behavior, the purchase behavior process, purchasing factors, sunscreen products

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