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Title:Trženjski model vstopa zdravila sirote na trg : konstruktivistični pristop
Authors:ID Jalen, Nataša (Author)
ID Vukasovič, Tina (Mentor) More about this mentor... This link opens in a new window
Files:.pdf DR_Jalen_Natasa_2024.pdf (2,39 MB, This file will be accessible after 22.01.2027)
MD5: 7A8081531485D80B9FDD161129A2D619
 
Language:Slovenian
Work type:Dissertation
Typology:2.08 - Doctoral Dissertation
Organization:FM - Faculty of Management
Keywords:trženjski model, tržna strategija, redke bolezni, zdravstvene tehnologije, vrednotenje, utemeljena teorija
Place of publishing:Koper
Place of performance:Koper
Publisher:N. Jalen
Year of publishing:2024
Year of performance:2024
Number of pages:XI, 153 str., [4] f. pril.
PID:20.500.12556/RUP-21050 This link opens in a new window
UDC:339.138:615.2:616-039.4(043.3)
COBISS.SI-ID:223487235 This link opens in a new window
Publication date in RUP:22.01.2025
Views:177
Downloads:0
Metadata:XML DC-XML DC-RDF
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Secondary language

Language:English
Keywords:marketing model, marketing strategy, rare diseases, medicine, health technology assessment, orphan drug, grounded theory


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