Title: | Uspešnost tržnega komuniciranja avtomobilske blagovne znamke |
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Authors: | ID Troha, Marjetka (Author) ID Faganel, Armand (Mentor) More about this mentor... |
Files: | http://www.ediplome.fm-kp.si/Troha_Marjetka_20081015.pdf
Troha_Marjetka_20081015.pdf (636,38 KB) MD5: 4B51CDA477520124254C90A2D19595A9
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Language: | Slovenian |
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Work type: | Undergraduate thesis |
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Typology: | 2.11 - Undergraduate Thesis |
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Organization: | FM - Faculty of Management
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Keywords: | tržno komuniciranje, blagovna znamka, odnosi z javnitjo, globalni trg, logotip, slogan, potrošniki, konkurenca |
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Place of publishing: | Koper |
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Publisher: | [M. Troha] |
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Year of publishing: | 2008 |
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Number of pages: | VII, 45 str. + pril. |
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PID: | 20.500.12556/RUP-3056 |
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UDC: | 339.138:629:331(043.2) |
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COBISS.SI-ID: | 2813143 |
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Publication date in RUP: | 15.10.2013 |
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Views: | 4169 |
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Downloads: | 97 |
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