Cenovni pasovi in politika cen

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Title:	Cenovni pasovi in politika cen
Authors:	Toroš, Ivan (Author) Novak, Matjaž (Mentor) More about this mentor... Strašek, Rok (Co-mentor)
Files:	http://www.ediplome.fm-kp.si/Toros_Ivan_20101224.pdf Toros_Ivan_20101224.pdf (2,56 MB)
Language:	Slovenian
Work type:	Dissertation
Tipology:	2.08 - Doctoral Dissertation
Organization:	FM - Faculty of Management
Keywords:	cene, tržne znamke, cenovni pasovi, cenovna občutljivost, zaznana vrednost, nova racionalnost
Year of publishing:	2010
Publisher:	[I. Toroš]
Number of pages:	X, 153 str. + [20] f. pril.
Place:	Koper
UDC:	338.5.01(043.3)
COBISS_ID:	3806423
Views:	4451
Downloads:	166
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