Title: | A successful CRM implementation project in a service company : case study |
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Authors: | ID Piskar, Franka (Author) ID Faganel, Armand (Author) |
Files: | http://www.dlib.si/details/URN:NBN:SI:doc-3OGHN0KX
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Language: | English |
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Work type: | Not categorized |
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Typology: | 1.01 - Original Scientific Article |
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Organization: | FM - Faculty of Management
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Keywords: | customer relationship management, implementation, customer focus, process approach, quality, customer information, marketing, service company, Slovenia |
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Publisher: | Moderna organizacija |
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Year of publishing: | 2009 |
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Number of pages: | str. 199-208 |
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Numbering: | Let. 42, št. 5 |
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PID: | 20.500.12556/RUP-4903 |
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ISSN: | 1318-5454 |
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UDC: | 658.89:005.6 |
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COBISS.SI-ID: | 3304407 |
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Publication date in RUP: | 10.07.2015 |
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Views: | 3631 |
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Downloads: | 41 |
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