| Title: | How public relations impact on a company's effectiveness |
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| Authors: | ID Jerman, Damjana (Author) ID Vukovič, Goran (Author) ID Završnik, Bruno (Author) |
| Files: | http://www.dlib.si/details/URN:NBN:SI:doc-XAJOB2RI
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| Language: | Slovenian |
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| Work type: | Not categorized |
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| Typology: | 1.01 - Original Scientific Article |
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| Organization: | FM - Faculty of Management
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| Keywords: | public relations, public relations function, company's effectiveness, strategy, public relations agency, odnosi z javnostmi, funkcije odnosov z javnostmi, učinkovitost podjetja, strategije, agencije za odnose z javnostmi |
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| Publisher: | Moderna organizacija |
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| Year of publishing: | 2008 |
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| Number of pages: | str. 91-98 |
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| Numbering: | Letn. 41, št. 3 |
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| PID: | 20.500.12556/RUP-5022  |
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| ISSN: | 1318-5454 |
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| UDC: | 659.44 |
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| COBISS.SI-ID: | 2648279  |
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| Publication date in RUP: | 10.07.2015 |
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| Views: | 4571 |
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| Downloads: | 87 |
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| Metadata: |  |
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