Vpliv oglasnih sporočil na ciljno skupino starostnikov : zaključno delo

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Title:	Vpliv oglasnih sporočil na ciljno skupino starostnikov : zaključno delo
Authors:	ID Mlakar, Ana (Author) ID Medica, Karmen (Mentor) More about this mentor...
Files:	Mlakar-Ana.pdf (708,93 KB) MD5: 075AD10907BB1004B6580433159127DA
Language:	Slovenian
Work type:	Final seminar paper
Typology:	2.11 - Undergraduate Thesis
Organization:	FHŠ - Faculty of Humanities
Keywords:	oglaševanje, trženje, starejši potrošniki, starostniki, nakupovalne navade, zaključna dela
Place of publishing:	Koper
Publisher:	[A. Mlakar]
Year of publishing:	2015
Number of pages:	48, [3] str.
PID:	20.500.12556/RUP-7035
UDC:	659.1-053.9
COBISS.SI-ID:	1537781700
Publication date in RUP:	13.10.2015
Views:	3816
Downloads:	45
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Keywords:	advertising, marketing, older consumers, buying habits

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