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RUP
FAMNIT - Faculty of Mathematics, Science and Information Technologies
FHŠ - Faculty of Humanities
FM - Faculty of Management
FTŠ Turistica - Turistica – College of Tourism Portorož
FVZ - Faculty of Health Sciences
IAM - Andrej Marušič Institute
PEF - Faculty of Education
UPR - University of Primorska
ZUP - University of Primorska Press
COBISS
University of Primorska, University Library - all departments
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Title:
Povezanost marketinškega komuniciranja z nakupnimi odločitvami potrošnikov na primeru izbranega izdelka : zaključna projektna naloga
Authors:
ID
Poje, Neža
(Author)
ID
Kesič, Dragan
(Mentor)
More about this mentor...
Files:
http://www.ediplome.fm-kp.si/Poje_Neza_20180323.pdf
Poje_Neza_20180323.pdf
(1,38 MB)
MD5: 364D10B458A281D9EF19817149508FE5
Language:
Slovenian
Work type:
Final paper
Typology:
2.11 - Undergraduate Thesis
Organization:
FM - Faculty of Management
Keywords:
marketinško komuniciranje
,
blagovna znamka
,
energijske pijače
,
nakupne odločitve
,
Red Bull
Place of publishing:
Koper
Publisher:
[N. Poje]
Year of publishing:
2017
Number of pages:
IX, 49 str., [4] str. pril.
PID:
20.500.12556/RUP-9568
UDC:
339.138:336.1(043.2)
COBISS.SI-ID:
1540210628
Publication date in RUP:
20.04.2018
Views:
2899
Downloads:
112
Metadata:
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Secondary language
Language:
English
Keywords:
marketing
,
brand
,
energy drinks
,
buying decisions
,
Red Bull
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