Title: | Nevromarketing - nov izziv za sodobni marketing : diplomska naloga |
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Authors: | ID Jenko, Luka (Author) ID Meško Štok, Zlatka (Mentor) More about this mentor... |
Files: | http://www.ediplome.fm-kp.si/Jenko_Luka_20160316.pdf
Jenko_Luka_20160316.pdf (673,61 KB) MD5: CA6BE3F802E057549AD5E8AED07C5A9C
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Language: | Slovenian |
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Work type: | Bachelor thesis/paper |
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Typology: | 2.11 - Undergraduate Thesis |
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Organization: | FM - Faculty of Management
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Keywords: | nevromarketing, funkcijska magnetna resonanca, marketing, oglaševanje, potrošnik, etika, raziskava |
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Place of publishing: | Koper |
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Publisher: | [L. Jenko] |
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Year of publishing: | 2016 |
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Number of pages: | X, 43 str. + pril. |
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PID: | 20.500.12556/RUP-7859 |
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UDC: | 339.138:159.9(043.2) |
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COBISS.SI-ID: | 1538247620 |
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Publication date in RUP: | 10.11.2016 |
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Views: | 5713 |
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Downloads: | 288 |
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