Analiza strategije marketinškega komuniciranja v slovenskem zdraviliškem turizmu : magistrska naloga

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Title:	Analiza strategije marketinškega komuniciranja v slovenskem zdraviliškem turizmu : magistrska naloga
Authors:	ID Šiška, Marko (Author) ID Kesič, Dragan (Mentor) More about this mentor...
Files:	Siska_Marko_20160819.pdf (1,25 MB) MD5: B49C53817EB8DAA9AB8EAEA20B95EA47
Language:	Slovenian
Work type:	Master's thesis
Typology:	2.09 - Master's Thesis
Organization:	FM - Faculty of Management
Keywords:	marketing, marketinško komuniciranje, strategija marketinškega komuniciranja, zdraviliški turizem, Slovenija
Place of publishing:	Koper
Place of performance:	Koper
Publisher:	[M. Šiška]
Year of publishing:	2016
Year of performance:	2016
Number of pages:	X, 91 str. + pril.
PID:	20.500.12556/RUP-16418
UDC:	339.138:338.48(043.2)
COBISS.SI-ID:	1538676676
Publication date in RUP:	06.06.2021
Views:	1957
Downloads:	65
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Language:	English
Keywords:	marketing, marketing communication, strategy of marketing communication, spa tourism, Slovenia

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